Sweets of popular characters in supermarkets


A shelf full of sweets for children.

In most Japanese supermarkets we can find an exclusive area dedicated to selling cookies and candies of children’s favorite characters.


Pikachu cookies with white chocolate.

Cartoon characters like Pikachu or Doraemon, or very popular as Kitty or Anpanman characters are gathered in those shelves, but are also emerging lately other more current characters, such as stamps used in LINE Application.


Line’s Application gum with badges as a gift.

These sweets are usually accompanied by some kind of small extra, therefore that area is usually monitored with security cameras to prevent shopliftings.


About Jose

Jose from Barcelona is working as a photo & video editor.

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